Heart Balm Ball

Logo, website, and print materials

Heart Balm Ball

The Heart Balm Ball is a charity event for the benefit of the Lucy Daniels Center in Cary, NC. The Center is the region's largest nonprofit agency providing children's mental and emotional health services.

In creating the logo, I focused on creating a wordmark that conveyed both the warmth of the event's purpose and the formal nature of the ball. The event, to be held on Valentine's Day, has a sort of anti-Vanlentine's Day theme so we worked in the broken heart to poke fun... forget about sappy Valentine's, we're here to raise money!

Heart Balm Ball

Heart Balm Ball